Using the Concept of Inverted Cones to Make More Placements

Do you want to make more placements this year? Of course you do! In this session, Bob Marshall of TBMG International will show you how to do just that.  Bob will discuss the Principle of Energy vs. Knowledge and also break down the various elements of the Concept of Inverted Cones.

Specifically, Bob will share the following with attendees:

—How to use this concept to eventually become a “Power Broker”
—Using the Most Placeable Candidate (MPC) as a marketing vehicle
—Using marketing as a tool of inclusion first, then exclusion later
—The creation of the scintillating FAB presentation model and how your candidates will use it to build interviews that lead to placements
—The famous “Robo-recruiter” close that resulted in the certainty of the hiring manager matching call always resulting in an interview
—Learning the two major differences in job orders in regards to urgency
—The most effective exit from your marketing call that will lead to future business
—The myth of the 10,000 hours
—The strategic 5 and tactical 10 necessities for big billing
—The two most effective candidate closes that you can use to secure offers

If you understand the Concept of the Inverted Cones and use it correctly, then you can lay a strong foundation for success this and every year!

To learn more about Bob Marshall click here!